Website United Health Group
Internships at UnitedHealth Group. If you want an intern experience that will dramatically shape your career, consider a company that‡s dramatically shaping our entire health care system. UnitedHealth Group internship opportunities will provide a hands-on view of a rapidly evolving, incredibly challenging marketplace of ideas, products and services. You‡ll work side by side with some of the smartest people in the business on assignments that matter. So here we are. You have a lot to learn. We have a lot to do. It‡s the perfect storm. Join us to start Caring. Connecting. Growing together.
**This full-time hybrid internship position will be available Summer 2024
Responsibilities may include, but are not limited to:
Brand:
Help develop marketing, brand campaign and content plans
Support messaging and project execution related to brand initiatives
Support the development and execution of client briefings
Digital:
Provide web graphic design and user experience oversight on key digital projects
Design and execute email / social / web marketing communications campaigns
Conduct marketing analysis and data visualization
Conduct cost benefit analysis and ROI model development
Demand Generation:
Help refine messaging and positioning to effectively communicate value propositioning, strengths and market differentiation
Assist with marketing collateral development and campaign execution
Assist with analyzing marketing campaign performance
Customer Segmentation:
Help define and subdivide a specific market into clearly identifiable segments having similar needs, wants, or demand characteristics
Aid in the design of a marketing mix that precisely matches the expectations of customers in the targeted segment
Supporting our internal client management and business development teams with large customers, prospects, consultants and business groups
Work closely with internal teams as well as external vendors on planning and execution of consumer marketing initiatives
Market Research and Competitive Intelligence:
Research industry and competitive trends and data to inform product and marketing strategies
Conduct secondary research and competitive intelligence analysis
Conduct SWOT analysis (strengths, weakness, opportunities and threats) by means of researching industry trends, gathering competitive intelligence, and leveraging internal and external sources to inform go-to-market plans/ strategies
Customer Experience:
Create comprehensive journey maps outlining things such as end to end member experiences and business processes
Marketing Operations:
Assist with marketing collateral development and campaign execution
You‡ll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.
Required Qualifications:
Currently enrolled and pursuing a bachelor‡s degree from an accredited college / university during the duration of the internship. Internships are not intended for graduating seniors
Must be eligible to work in the U.S. without company sponsorship, now or in the future, for employment-based work authorization (F-1 students with practical training and candidates requiring H-1Bs, TNs, etc. will not be considered)
Preferred Qualifications:
Currently pursuing a bachelor‡s degree in marketing, business or another related field
Proficiency in Microsoft office suite including Word, Excel, Outlook and PowerPoint
Minimum 3.00 cumulative GPA
At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone–of every race, gender, sexuality, age, location and income–deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes — an enterprise priority reflected in our mission.